Greening the Media

Like any field, environmentalism has its own jargon that's easily understood by advocates but can be incomprehensible to the average person. That dichotomy can be a major challenge for newspapers, television programs, radio stations and Web sites that want to broaden the public's knowledge about green issues. The topic was discussed among five panelists (including myself) who took part in a media roundtable Oct. 16 on coverage of the environmental movement and related issues.