Broadway in Cincinnati Pushes Touring Musicals 'My Fair Lady' and 'Pretty Woman' to Next Summer

Both productions, which did well on Broadway recently, will get two-week runs, just as they would have had in late 2020.

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click to enlarge "My Fair Lady" on tour - Photo: Joan Marcus
Photo: Joan Marcus
"My Fair Lady" on tour

Just as Cincinnati’s local professional theaters have delayed their seasons to the very end of 2020, Broadway in Cincinnati recently announced two touring productions, planned for November and December 2020, will be pushed off until next summer. My Fair Lady is now set for July 13-25, 2021, and Pretty Woman: The Musical will be presented Aug. 17-29, 2021.

According to Genevieve Miller Holt, general manager of Broadway in Cincinnati, rescheduling shows already on tour, such as My Fair Lady, is complex, since it means juggling engagements in a series of cities and venues with their own calendars and local health regulations. Pretty Woman: The Musical, based on the popular 1990 film, is a new tour that’s still being organized with a lack of certainty as to when it can go on the road. Summertime is usually slower for touring shows, and Cincinnati’s Aronoff Center, where productions are staged, tends to have more slots available — so it wasn’t too complicated to relocate these two productions.

click to enlarge "Pretty Woman: The Musical" in Hamburg - Photo: Morris Mac Matzen
Photo: Morris Mac Matzen
"Pretty Woman: The Musical" in Hamburg

Both productions, which did well on Broadway recently, will get two-week runs, just as they would have had in late 2020. Miller Holt is enthusiastic about My Fair Lady: “It’s such a gorgeous show.” And she’s glad Pretty Woman remains on the schedule. “People are ready for an entertaining night out, and that’s what this show offers,” she says.

Productions scheduled for 2021 remain on the schedule, but Miller Holt says there are many considerations and no one really knows how reaction to the pandemic will impact both performers and audience willingness to attend.

“We won’t reopen until it’s safe and governmental authorities provide guidance and say it’s time," she says. "We want to ensure that our presentations are safe for everyone — audiences, ushers, people working backstage and, of course, the musicians and performers.”

The balance of Broadway in Cincinnati’s season in 2021, as announced back in February, includes Frozen (Jan. 6-24), The Band’s Visit (February 9-14), Hamilton (March 2-28), To Kill a Mockingbird (April 6-18), Hairspray (May 4-9) and Ain’t Too Proud (May 25-June 6).

Miller Holt is reassured that Cincinnati’s appetite remains for Broadway shows.

“We have a very high level of season ticket holders who have renewed, almost as many as last year. That’s a ray of hope: We are sure people will be excited to come back," she says. "So far everyone has been very gracious and understanding.”

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