Mike & Carol Trotta’s bright, cheerful custom clothing and ladies’ fine apparel business (which also has tailoring services) is the kind of independently owned establishment that gives downtown its personality and soul. It is also a living link to the city’s history. Mike Trotta started it in 1936; his son Mike works there today and is a superb tailor. Mike’s sister, Carol, joined in 1991 after a career at Gidding Jenny, bringing her knowledge of classy, stylish women’s apparel with her. It’s a vital modern business but also in touch with its (and our) past — a clock from the old WSAI radio station, where the store once advertised, is on a wall. Mike & Carol Trotta, 406 Walnut St., Downtown, mikeandcaroltrotta.com.