Australian build-your-own burrito chain Zambrero has opened its first Midwestern restaurant, and it's right here in Cincinnati.
Zambrero recently debuted a new eatery at 2600 Short Vine St. in Corryville, specializing in self-described "healthy, Mexican-inspired" food. The menu features bowls, burritos, tacos and nachos with uniques fillings including black rice and a three-bean mix, along with standards like barbacoa beef, Mexican-style chicken and pulled pork.
A release from Zambrero says what separates it from other similar chains is that its "proteins are prepared in country kettles using the sous-vide method — a slow cook process for up to 18 hours that locks in nutrition, flavor and moisture." The restaurant says its meals are healthier because they don't use grills or fryers.
In addition to its preparation method, the chain also focuses on philanthropy. Zambrero has a partnership with Rise Against Hunger and its Plate 4 Plate initiative. The restaurant donates a meal to those in need for every burrito or bowl purchased. The chain has donated more than 55 million meals throughout Australia, New Zealand, Ireland, the U.K. and the U.S., according to a release, with a goal of giving away 1 billion meals by 2025.
Founded in Australia in 2005, Zambrero has more than 200 locations around the world. Local franchisees Jessie and Laurence Aston of Northern Kentucky — who also operate several Wendy's stores — opened the Cincinnati storefront, with plans for a second spot in Florence, Kentucky this spring.
“I grew up with Zambrero in Australia and appreciate the healthy Mex-inspired food concept that also serves the greater good,” said Laurence in a release. “We love that Cincinnati can now enjoy a healthy, feel-good meal while giving back to someone in the world who needs it.”
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