As a result of the mandated bar and restaurant closures in response COVID-19, many small businesses are feeling an economic impact. That includes Covington's Braxton Brewing Co., which said in an email blast that they had to lay off many of their employees.
"Over five years we have grown our team to over 80 people and it's not just a platitude to say that I truly consider each one of them to be family," says co-founder and CEO Jake Rouse in the email. "Which is why yesterday was hands down the hardest day of my life when I had to let a significant portion of our hospitality team go due to the coronavirus."
To help those that were let go, Braxton is opening its cellars on Saturday, March 21, for a special digital Dark Charge Day. The online cellar is open for ordering and they are donating $5 per beer sold to a relief fund for the brewery's affected members.
"What’s better is we have several members of our extended family offering to match this contribution," says Rouse. "So we can’t think of a more special occasion than to help our people when they need it most."
Ordering is live at store.braxtonbrewing.com. Beers start at $16. Some are already sold out.
As per their Facebook, "To eliminate confusion around online ordering: As soon as you complete your order, it is filled and ready to be picked up. No need to wait for a confirmation. Orders can be picked up any time between 11am - 7pm daily at our taproom in Covington!"
Braxton is located at 27 W. Seventh St., Covington.