Cincinnati Metro Launches Discount Fare Program for Veterans and Active Duty Military

The MVP program will help veterans and active duty military access jobs, health care and other services via half-price bus fare

click to enlarge L to R: Metro Transit Operator Brad Buchanan, SORTA Board Chair Kreg Keesee, Metro CEO & General Manager Darryl Haley, U.S. Army Veteran & Metro rider Jay Wooten, Easterseals Serving Greater Cincinnati Director of Military & Veteran Services Chief Master Sgt. Scott Robinson, Easterseals Serving Greater Cincinnati VP of Development & Marketing Danielle Gentry-Barth - Photo: Cincinnati Metro
Photo: Cincinnati Metro
L to R: Metro Transit Operator Brad Buchanan, SORTA Board Chair Kreg Keesee, Metro CEO & General Manager Darryl Haley, U.S. Army Veteran & Metro rider Jay Wooten, Easterseals Serving Greater Cincinnati Director of Military & Veteran Services Chief Master Sgt. Scott Robinson, Easterseals Serving Greater Cincinnati VP of Development & Marketing Danielle Gentry-Barth

Cincinnati Metro honored Veterans Day today by launching a new Metro Veterans Program (or MVP).

The discount program offers half-price fare to veterans and active-duty military, including those in the National Guard and Reserves.

“The Metro Veterans Program is our small way of saying thank you to our region’s veterans and active-duty military for their sacrifice, bravery and commitment to serving and protecting our country,” says Darryl Haley, Metro CEO and general manager. “There are at least 54,000 veterans living in Hamilton County, and Metro wants each and every one of them to be able to access jobs, health care and any other services they need.”


Veterans and military personnel can sign up for the program at go-metro.com/mvp — with a valid ID or proof of duty — and they'll receive a special MVP card. This smart card will allow riders to "tap and show" for half-price fare. MVP-ers can also buy a monthly unlimited ride sticker for half-price ($38.50).

According to Chief Master Sgt. Scott Robinson, the Director of Military & Veteran Services at Easterseals as well as a 30-year veteran of the Air Force, transit is a big issue in the veteran community. 

“Our Community One Source hotline has had 470 calls from veterans asking for help, and more than half — 250 calls — were about transportation," he says. "Transportation hurdles can be a huge barrier to employment. The cost savings from the Metro Veterans Program can give a veteran with a modest income back the equivalent of a day’s wages – money that can be used for food, medicine or utilities."

For more info or to enroll, visit go-metro.com/mvp.

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