Enquirer Prepares for More Layoffs

In its latest round of cutbacks, The Cincinnati Enquirer began the process this week of laying off more employees — although reporters and editors aren’t affected this time.

Managers at Cincinnati’s only remaining daily newspaper announced on Monday that some graphic designers and sales coordinators would lose their jobs, according to Enquirer sources.—-

About 36 employees were told they must reapply for their jobs, and approximately 15 people would be selected to keep their positions with the remainder laid off. Some of the jobs reportedly are being consolidated at an Indianapolis facility owned by The Gannett Co., The Enquirer’s parent firm.

As with most of the U.S. newspaper industry, The Enquirer is struggling as many readers migrate to free content on the Internet, sparking a related loss in advertising dollars spent on newspapers.

The local newspaper laid off 101 employees in July including columnist Peter Bronson and the staff of CiN Weekly. In December 2008, the newspaper had another round of layoffs; additionally, it offered several employees a voluntary severance package last fall to reduce its payroll.

Also, Gannett is requiring most employees to take a five-day, unpaid furlough within the first quarter of this year. The firm implemented two separate, five-day unpaid furloughs in 2009.

In a recent report from the Audit Bureau of Circulation, The Enquirer’s Monday-Saturday average paid circulation dropped by 13.5 percent as of Sept. 30, 2009, compared to the same period in 2008. The newspaper’s average paid circulation for its Sunday edition dropped by 5.5 percent, according to the audit.

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