Over the past five years, Broncho has ridden its love of ’70s Punk and ’80s Indie Rock to a press kit full of praise and the kind of fairly high-profile song placements that couldn’t help but broaden its loyal fan base. Broncho’s fortunes have continued to rise, with the first album’s “Try Me Out Sometime” being used in a commercial for HBO’s Now streaming service and “Class Historian” from the new album finding its way into an ad for Kate Hudson’s Fabletic lifestyle brand. The largely enthusiastic reviews for Just Enough Hip to Be Woman have paid dividends in the form of high-visibility bookings, including slots at Austin, Texas’ Fun Fun Fun Fest and the ever-popular Bonnaroo Festival, which the band plays the day before its stop at Fountain Square for the free MidPoint Indie Summer series. So the Broncho members may not be completely well-rested when they blow into town, but they’ll be well-primed. Read more here.
BRONCHO performs Friday with Kopecky, Coconut Milk and Near Earth Objects. Concert begins 7 p.m.; Broncho takes the stage at 9 p.m. Fountain Square, 520 Vine Street, Downtown, myfountainsquare.com.