We Finally Have a Number for Taylor Swift's Expected Economic Impact on Cincinnati

Couch rentals are going for as much as $3K a night on Airbnb.

Jun 22, 2023 at 12:56 pm
click to enlarge Downtown Cincinnati - Photo: Hailey Bollinger
Photo: Hailey Bollinger
Downtown Cincinnati
Taylor is stimulating more than just our emotions. Cincinnati's economy is about to get a swift boost thanks to the "Eras Tour."

The Cincinnati Regional Chamber’s Center for Research and Data and Visit Cincy have announced the potential overall economic impact of Taylor Swift's upcoming two-night performance at Paycor Stadium on Friday, June 30 and Saturday, July 1.

Between hotels, concert tickets, transportation and food and beverage, the chamber said total consumer spending over the two days alone could reach $92 million. Of that spending, about $48 million will be newly generated spending or economic activity that would not have occurred had the Eras Tour not stopped in Cincinnati.

“The Taylor Swift Eras Tour two-day stop in Cincinnati is the only city in all of Ohio, Kentucky, and Indiana to host this incredible event,” Visit Cincy president and CEO Julie Calvert said in a press release. “This fact creates a unique draw for the Cincinnati region for our hotels, restaurants, entertainment venues, women and minority-owned businesses, who no doubt will benefit from visitors – local, Midwest, and Southern region combined – to grow their business while at the same time creating an amazing experience that will benefit our region well beyond this weekend.”
Hotel and Airbnb rates have surged ahead of the concert and Visit Cincy expects the Cincinnati region will reach 95% occupancy.

Airbnb rentals in Cincinnati for the Eras weekend are going for as much as $3,000 per night to crash on a couch, but entire house rentals can still be found for $1,300 per night.

Those who are still scrambling to find tickets after the disastrous Ticketmaster fiasco can take a chance at a few local contests.

The Emergency Shelter of Northern Kentucky is raffling off two FLOOR-LEVEL seats (worth around $4,000) for the June 30 show at Paycor Stadium. You’ll also win a $100 gift certificate to Molly Malone’s Irish Pub and a $50 gift certificate to Agave & Rye.

Epilepsy Alliance Ohio (EAO) is holding a raffle for two suite tickets to Swift’s Saturday, July 1 show. Raffle tickets are on sale now through 10 a.m. Wednesday, June 28 and the drawing will happen the same day at noon.


Follow CityBeat's staff news writer Madeline Fening on Twitter and Instagram.

Subscribe to CityBeat newsletters.

Follow us: Apple News | Google News | NewsBreak | Reddit | Instagram | Facebook | Twitter | Or sign up for our RSS Feed