They say when times get lean it’s best to reel it in and stick together. Born and raised in post-industrial, Reagan-approved-crack-era Gary, Ind., Freddie Gibbs gets that. This would explain his grassroots approach to re-inventing a once-promising major-label-approved career into an independent DIY movement.
In 2004, Gibbs signed with Interscope, but, not one for the politic game, he grew tired of waiting for Jimmy Iovine to friend him on Facebook, so he built a team and a sound and began dropping heat himself. Following two underground classic mixtapes, The Miseducation of Freddie Gibbs and Midwestgangstaboxframecadillacmuzik, Gibbs returned in 2010 with Str8 Killa No Filla and a co-starring role in XXL’s esteemed “Freshman 10” list.
A true representation of recession-era Hip Hop, Gibbs reels it in and hits the Midwest for a thorough run of promotion for the Str8 Killa record. Think back to the classic Midwest and Southern folks we used to watch on Rap City and Yo! MTV Raps in the 1990s. Now fast-forward it 20 years into the future and you’ve got the no-bullshit Freddie Gibbs.
Freddie Gibbs performs at Covington’s Mad Hatter Saturday with DJ Clockwork. Go here to read Ill Poetic's interview with Gibbs.