Regardless of the era, keeping a band going for 17 years is an impressive feat. But keeping an independent band together since 2000 — as is the case with Maine-based rockers SeepeopleS — shows particular dedication. SeepeopleS have endured a complete shift in the very way music is consumed by sticking to the foundation on which the band was built: writing good songs, constantly touring and building/retaining a fanbase by repeating that simple, timeless formula.
It helps that SeepeopleS’ music is melodic, well-crafted Pop Rock that is unshackled by trends and fleeting tastes. The group’s forthcoming EP, Hate (part of a trilogy of EPs and the band’s seventh studio effort), is a great representation of frontman/guitarist Will Bradford’s strong, timeless songwriting skills. Opening track “The Burning Bridge” is a swaying but never meandering slice of Psychedelic Pop, a vibe that carries over to the more uptempo “Just Like the Animals” and the lush, ethereal “Scapegoat.” But the band can crank up the adrenaline and still maintain its captivatingly melodic allure. Buzzsaw rocker “New American Dream” brings the EP’s political themes to the forefront (SeepeopleS never shies from political outspokenness; the group played a rally in support of Bernie Sanders last year), with snarky (yet presently relevant and scary) lyrics about wanting to be president in order to have the power to kill everyone and use nuclear weapons.
Besides having the musical goods to buoy its durable career, SeepeopleS have been smart about their general approach. They’ve had songs placed on film and TV soundtracks and have received a good number of positive reviews and features from a variety of press outlets, from Magnet magazine to High Times. But perhaps the most important aspect of the group’s longevity is its live show and ability and willingness to play with a diverse range of artists; SeepeopleS have toured with British rockers Kula Shaker and shared a stage with everyone from De La Soul to Death Cab for Cutie. Despite not having the profile of the stereotypical “Jam band,” the group has also managed to tap into the Jam circuit on tour. That SeepeopleS have been embraced by a scene that, above all, values a great live show should be all the testament you need to catch the band as it rolls through town this weekend. But if you’re a fan of excellent songwriting, just put on any of the group’s recordings for extra incentive.
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This article appears in Mar 8-15, 2017.